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4 · 10-day plan

0 to ads running. 10 days.

Day-by-day for Agents by Prada. By Day 4 the back end is fully wired (the 7 moves). By Day 10, ads are live and the system runs itself.

Day 1, Foundation

Skool group + payments live by EOD.

  • · Create group on Pro plan. Connect Stripe Express.
  • · Set price: $77/mo standard, 7-day free trial enabled.
  • · Add 3+ marketing links on owner profile (Prada IG primary).

Day 2, First 5 agents

5 starter agents in the library.

  • · Build the 5 starter agents: email triage, calendar assistant, travel planner, meal plan, personal social posts.
  • · Record a 3-min walkthrough per agent (Loom, raw, no editing).
  • · Upload to classroom. Modules 1 + 2 published. 3-5 marked "this week."

Day 3, Cadence + structure

Calendar, map, scoreboard.

  • · Calendar tab on. Schedule weekly Sunday-9am-ET agent drop, 12 weeks out. Lock monthly Prada Q&A.
  • · Map tab on. Zero members yet, turn it on anyway.
  • · Scoreboard channel pinned: members post hours-saved screenshots.

Day 4, The 7 moves wired

Back end runs itself by EOD.

  • · AutoDM welcome bot, fires within 60 seconds with day-1 walkthrough video.
  • · Zapier: new member → Notion row → Slack ping. Trial-converted → Notion update + Stape webhook.
  • · Stape Meta Conversions API live, "Subscribe" event firing at $77 value.
  • · Email-capture survey at signup, pushing to ConvertKit.

Day 5, Landing page

About page in winner cadence.

  • · Use the four real cadence references at /cadence as the structure.
  • · One specific number on the page (members, hours saved, agents in the library).
  • · Skip testimonials, those go in once Day 7 founders ship real numbers.

Day 6, Two short videos

Hero (90 sec) + day-1 onboarding (3 min).

  • · Hero: Prada on camera, no script, hit the hook in the first 5 seconds.
  • · Day-1: tour of the group, how to win in your first 24 hours.

Day 7, Soft launch

100 warm DMs → 10+ founding members at $37/mo.

  • · DM 100 warm contacts (Prada's IG inner circle, prior collaborators). Two-message sequence at /kit#dm.
  • · Lock 10+ founding members at $37/mo (cap 100, locked for life).
  • · Reality check: if you can't get 10 founders at $37, the offer needs work, fix before ad spend.

Day 8, Ad creative

3 video hooks, 3 stills, 7 copy variants.

  • · Hook 1: Sunday agent reveal (the meal plan agent running on screen).
  • · Hook 2: agent reel (4 quick cuts of agents in action).
  • · Hook 3: Prada talking-head intro ("Stop doing what AI can do").
  • · Stills: classroom screenshot, scoreboard screenshot, founding-rate offer card.

Day 9, Funnel QA + Meta Ads loaded

End-to-end test, $0 spent yet.

  • · QA: ad → landing → trial → AutoDM → Notion → Slack. Every step.
  • · Meta Ads: Sales objective, Subscribe conversion, Advantage+ audiences.
  • · Schedule launch for 9am ET tomorrow.

Day 10, Ads live

9am ET. Watch. Kill bottom. Scale top.

  • · Launch at 9am ET.
  • · Hour 8: kill bottom-half ads by cost-per-trial, double budget on top quarter.
  • · Day 11+: scale daily. First trial-to-paid conversions land mid-trial, patience.